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04

Onetone

Industry

Abaya Fashion

Scope

  • Brand Strategy

  • Brand Identity Design

  • Stationery Design

Onetone is a distinguished women’s wear brand that passionately offers a diverse range of Abayas, uniquely designed to capture the essence of elegance and individuality.

Onetone's visual brand identity embodies a stylish and timeless expression of fashion. The fully-custom, handcrafted logotype represents Onetone with empowerment and a one-of-a-kind allure. The submark signifies the profound connections—both within ourselves and how women seamlessly integrate their fashion with their lifestyle.

Embedded within the brand mark are subtle traces of Arab culture, rendering Onetone a distinctive fashion label that offers a fresh perspective on Abaya fashion. Their commitment is to provide a unique and timeless experience that transcends traditional boundaries, redefining the narrative of contemporary fashion with an infusion of cultural richness.

Luxury Abaya fashion branding – Onetone’s custom logotype displayed behind a stylish woman wearing an elegant beige Abaya and sunglasses, representing modern Middle Eastern fashion.
Luxury fashion branding poster – Onetone’s intricate logo design in a dark, moody setting, showcasing the brand’s refined identity for high-end Abaya fashion.
Onetone business card design – Elegant, embossed logo on a textured white card, symbolizing the brand’s premium identity in Middle Eastern fashion.
Minimalist business stationery design – Deep green branded envelopes and business cards with gold embossed details, representing Onetone’s luxury aesthetic.
High-end fashion brand booklet – Onetone’s typography-focused print design, placed on a luxury velvet seat, exuding sophistication and exclusivity.
Luxury embossed brand identity – Onetone’s monogram logo embossed on textured green paper, symbolizing elegance and cultural heritage in Middle Eastern fashion.
Custom fashion logotype design – The Onetone logo displayed in refined serif typography, reinforcing its handcrafted branding and timeless appeal.
Branded packaging and fashion collateral – Luxury booklets and marketing materials for Onetone, styled on a marble surface for an elevated aesthetic.
Luxury Abaya brand shopping experience – Onetone-branded invoice and shopping documents on a wooden table, emphasizing exclusivity and high-end service.
Refined Arabic-inspired logotype – Onetone’s custom brand typography behind a poised woman in a chic Abaya, capturing the fusion of culture and contemporary fashion.

Muneera Alhasoon

Founder

I have received the final files, and I’m amazed by the outcomes! In guidelines everything is perfect, really love how organized it is. I’m really grateful to work with Sevd! The whole process is smooth and very professional, love every single detail of it. I’m excited to share my amazing branding to the world!

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